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April 12, 2016    BMA News

Blog Post From ANA/BMA Members-Only Event @ SEI

Local B2B marketers came together at an educational event hosted by SEI in Oaks, PA last Thursday to learn from a CMO of an investment company, a marketing agency president, and a NY Times best-selling author/ partner of a media company. The topic? A B2B marketer’s new job – selling. The day concluded with a tour of SEI’s art collection, the West Collection.

December 7, 2015    BMA News

BMA Advisory Board Chair on the Value of Membership

Howard Sherman, chair of the BMA Board of Advisors, shares his thoughts on the value of BMA membership.

November 23, 2015    BMA News

2016 Trends In B-to-B Marketing

Here’s what eight BMA board members believe are the trends in B-to-B marketing that bear watching in 2016.

  • GES
  • gyro:
  • EMA